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  USF Muma College of Business Digital Marketing

Advisory Panel Member​


Barrie Nichols
University Student Living 
Vice President Leasing and Marketing
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Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Driving Innovation Through Digital; Strategic Social Media; Unleashing the Power of Mobile
Barrie Nichols is the Vice President of Leasing and Marketing for University Student Living. Barrie is responsible for developing and managing the marketing strategies, both on and offline. Managing  leasing goals and related budgets for the company’s on-campus and off-campus assets.  

Experience   Prior to joining University Student Living, Barrie held the position of Vice President of Leasing and Marketing with Campus Apartments where she was responsible of the oversight of nationwide leasing and marketing for over 31,000 beds, for both on and off campus projects, valued in excess of $ 2 billion.  She worked directly with on-site personnel in twenty seven different states.

Prior to joining Campus Apartments, Barrie was Senior Vice President of Sales and Leasing with GMH Communities Trust. During her tenure with GMH, she achieved 96% plus average occupancy on a portfolio valued in excess of $1.5 billion.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs