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  USF Muma College of Business Digital Marketing



Digital Marketing Certificate Programs

Brochure Download

4 Day In-Classroom ($4,995)
Fall 2019:
  September 30 - October 3, 2019
  • Digital Marketing Portfolio & all course materials
  • Continental breakfast & lunch
  • ​​Evening networking events
  • 4 Days of mentoring

8 Weeks Online Program ($4,995)
Fall 2019:
  October 14 - December 16, 2019
  • Digital Marketing Portfolio & all course materials
  • 8 Weeks of mentoring

​Digital Marketing At USF Drives Immediate Change! 

"I was impressed to see my alma mater offering a relevant and valuable certification on a topic that is evolving so rapidly. Because of how fast technology and access to information is impacting brand awareness, marketing professionals are struggling to keep up."

​Read USF Muma College of Business' entire article here: 
​​Digital Marketing Certificate Helps Professionals Advance Careers
​

Digital Marketing At USF Provides Valuable Content For Everyone!

"There's a definite need in the market for a program like this... We are not limited by any boundaries in terms of who we have as instructors... Also, the program's curriculum is not fixed. Because things change so rapidly, the curriculum keeps evolving. Developments in the digital marketing world change all the time and a traditional program cannot keep up with it."

Read USF Muma College of Business' entire article here: ​
​​Digital Marketing Certificate Program Uses Seasoned Experts, Marketing Instructors to Teach Professionals​
​

Our Curriculum

The USF Digital Marketing Certificate Program is a rigorous 4-day curriculum led by prominent Digital Marketing experts from various industries. The program brings together executives, experts and innovators to address Digital Marketing needs from a business point of view. Break away from the daily routine and immerse yourself in real-world challenges, expert thought leadership, strategy sessions, innovation frameworks, and digital cultures.
MODULE 1: Strategic​ Digital Marketing
MODULE 2: Understanding​ Customer Experience
MODULE 3: Design Thinking
MODULE 4: Digital​e Commerce
MODULE 5: Marketing ​Automation
MODULE 6: Content​ Marketing
MODULE 7: Data Analytics​ & Measurements
MODULE 8: Digital​ Transformation

Education And Training

The Digital Marketing Certificate Program at USF Muma College of Business is a hands-on, 4-day immersion program where you learn to apply principles and techniques that drive success in marketing in the digital age. Roll up your sleeves to solve real-world challenges and use practices developed by top companies, while Digital Marketing experts and professional instructors guide you through every step. Throughout the program, you continuously build your toolset and develop your unique, personalized Digital Marketing Portfolio.
  • Develop strategies applying to your business.
  • Break through silos to bring your organization together on behalf of your customers.
  • Eliminate barriers and develop a customer-centric innovation mindset.
  • Gain customer insights and turn ideas into action.

What Customers And Faculty Are Saying About Our Program

...helped me identify strategies that would be most helpful in improving fluency and digital usage...
Clare Himes
Senior Manager,
​Capital One 
I’m getting real results and planning marketing strategies with a purpose. The best part, it’s working!
Anita Hawkins
Digital Marketing Specialist,
​Levy Marketing Awards 
...ultimately resulted in new sales for our company, and a fresh, innovative way of thinking for the team.
​Misha Hart
​
Vice President of Marketing,
​​Fintech

Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs