Advisory Panel Member
Casey Blackwood
|
Connections Strategy, Digitas LBi
VP Group Director Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Driving Innovation Through Digital; Strategic Social Media; Unleashing the Power of Mobile; Driving Integrating Digital Marketing; Analytics and Measurements; Digital Transformation
|
Casey is a VP/Group Director of Connections Strategy at Digitas, a renowned global digital marketing agency. She has a wide variety of experience across strategy & client services roles, within agency, internal & client-side environments, and has helped to lead strategic transformations across industries and with top brands including Coca-Cola, Delta Air Lines, AT&T and FIS. Understanding why people do what they do, and how they communicate with each other and the world around them, fuels her passion for marketing.
|