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  USF Muma College of Business Digital Marketing

Advisory Panel Member​​​


Edward McDonald
UICGS
Director Business Development
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Areas of Expertise
Digital Marketing Strategy, Strategic Social Media, Driving Integrating Digital Marketing, Analytics and Measurements, Digital Transformation
Mr. Edward McDonald Currently serves as the Director of Business Development for UIC Government Services, LLC.  Primary responsible for the overall management of all strategic and operational marketing and customer relationship activities.  Provide market feedback to the company leadership regarding competitive offerings, prospect needs and generate product development ideas.  Provide government with current and next generation technologies to support ongoing and future mission capabilities. 

Mr. McDonald previously served as the Director of Business Development for BAE Systems Intelligence & Security Division from 2011 to 2013.  In this role, he was responsible for strategic capture activities for programs over 100 million in value that supported the Intelligence, Defense, and Civilian customers. Mr. McDonald served as the Senior Director of Capture, for ManTech International Defense Intelligence Division from 2006 to 2011.  Mr. McDonald primary role was to consolidate capture efforts for new and existing business opportunities for the Division. 

Mr. McDonald served as the Director of Incident Management (GS-15/SES) in the Office of the Secretary of Homeland Security from 2005 to 2006.  The primary functions of the Incident Management Division (now Plans and Policy Division) are to provide the Department with immediate operational incident management capabilities and to ensure seamless integration of threat monitoring and strategic cross directorate operational response activities on a day-to-day basis. Mr. McDonald was responsible for establishing, coordinating, managing and overseeing contingency planning, threat monitoring, and DHS incident management. 

Mr. McDonald holds a Bachelors in Professional Aeronautics and a Master of Science in Aeronautics from Embry Riddle Aeronautical University.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
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University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
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  • HOME
  • ABOUT
    • About USF
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    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs