Advisory Board Member 2017
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Jim Floody
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Bold Business
Vice President Marketing & Technology 
Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Driving Innovation Through Digital; Strategic Social Media; Unleashing the Power of Mobile; Driving Integrating Digital Marketing; Analytics and Measurements; Digital Transformation
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Jim has over 20 years of leading strategically focused marketing and information technology teams. Working with a serial entrepreneur, Jim is leading the marketing and technology strategy for Mercury Z, Bold Business, K8 Applied Innovation and BrightSky Networks.
Jim was previously Director of Digital Marketing at Nicopure Labs where he managed all of the company’s digital channels, and developed and implemented digital strategies. Prior to this role, he was a Director of Marketing Systems and Applications at Bisk Education, providing strategic and operational leadership to the company’s 140-person team of marketers. Jim was also Vice President of Marketing at Butler International with oversight of both the company’s marketing and those of Chief Executive magazine. Jim holds a Bachelor’s Degree in Economics from the University of Rhode Island and a Master’s of Science in Information Systems from Hawaii Pacific University. |
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