Advisory Panel Member
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Laura Sorgenfrei
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The Revenue Optimization Companies
Chief Marketing Officer 
Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Driving Innovation Through Digital; Strategic Social Media; Unleashing the Power of Mobile; Analytics and Measurements
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Laura started her marketing career in 1993 after teaching for 4 years and seeing a gap in the retail sector from a consumer electronics marketing space. She launched one of the first companies to bring marketing to retail for computers and peripherals. From there her career continued to expand to all new emerging technologies which included her work with marketing Windows 95, digital cameras, in home networking to most recently virtual reality and other cutting edge technologies currently found in the consumer retail sector.
Laura's unique education background matched to a marketing background has now led her to be the Chief Marketing Officer for a cutting edge company based in Florida, T-ROC that most recently also won awards for best companies to work at in South Florida. |
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