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  DigitalMarketingCERTIFICATE

           Advisory Board Member


Melissa Price
CVS Health / Aetna
Analytics Head of Marketing Strategy
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Areas of Expertise
Digital Marketing Strategy, Understanding Customer Experience, Driving Integrating Digital Marketing, Analytics and Measurements
Melissa is a strategic marketing leader for Aetna, a part of the CVS Health family of companies. She has served in several sales, marketing, and analytics leadership roles with Genworth Financial, Aetna, and CVS Health over the past 10 years. She currently serves on the Senior Leadership Team for a $2B Aetna division where she’s focused on building superior customer experiences and stronger customer loyalty through digital marketing.

Melissa lives in Nashville, TN where she enjoys exploring the city’s blossoming food scene and serving students in her free time.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-445-3893
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
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  • HOME
  • ABOUT
    • Why Digital Marketing
    • Our Faculty & Leadership
    • Testimonials
    • Our Partners
    • Gallery
    • About USF
    • FAQ
  • Reserve Your Seat
    • Tampa
  • For Individuals
    • Who Should Attend
    • Curriculum
  • For Corporations
    • Custom Programs By Topic >
      • NEW - Customer Experience
      • Business Fundamentals
      • NEW - Design Thinking
      • NEW - Digital Marketing for Healthcare
      • Social Security Planning Certificate
  • Experience
  • Photos
  • News & Updates