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  USF Muma College of Business Digital Marketing

Advisory Panel Member​


Mike Swenson
   Gator Cases Inc.
Sr. Director of Marketing & Creative Services
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Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Strategic Social Media
I like to identify myself as a "Creative Marketer"​. I've been a Creative Professional for 17 years and have spent the last 9 of those years also in Marketing Strategy and Direction. 

I am fortunate to have evolved from many different experiences involving both large and small businesses. From startups to larger expansions of existing successful companies, I have learned so very much about strategic problem solving... a topic that applies to both creative work and marketing strategy. 

And with all of those experiences under my belt, I know with complete certainty that no one is an island. It's absolutely necessary to be a driver​ in this current terrain- but it is equally important to be a leader, not a boss​. 

I am continually amazed by the power of a vibrant and driven team. A focus on ownership and individuality amongst a diverse and talented crew allows you to accomplish anything you set your sights on... as one.

I am currently the Sr. Director of Marketing & Creative Services at Gator Co. where I have a Creative Marketing Team of 6. We are responsible for complete marketing strategies/tactics, creative, branding, and events. Recently, the D2C division has been moved into my areas of ownership as well.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs