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  USF Muma College of Business Digital Marketing

Advisory Panel Member​


Mike Zulla
Wilson Sporting Goods Co.
Global Art Director, Team Sports
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Areas of Expertise
Digital Marketing Strategy, Understanding Customer Experience, Strategic Social Media, Driving Integrating Digital Marketing, Digital Transformation
A provocative creative leader with high-profile marketing and advertising experience for nationally recognized professional sports and entertainment brands, I have successfully built and developed in-house teams dedicated to creative excellence and innovation, customer engagement, brand stewardship and financial growth. As a strategic, data-driven marketer, I rely heavily on metrics to guide my business decisions.

By collaborating with in-house partners and external agencies, my teams drive revenue through the development and implementation of best-in-class creative for media campaigns, digital and social content, sales and promotional materials, as well as brand and consumer marketing across traditional print, video, OOH and digital campaigns.


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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs