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  USF Muma College of Business Digital Marketing

Advisory Panel Member​​​​


Nina Heringer
First Federal Bank
Corporate Communications and Marketing Manager
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Areas of Expertise
With a background in Communications and PR from Berry College, I began my career at the Suwannee River Water Management District as a Communications Coordinator. In 2006, I joined First Federal Bank, a hometown community bank, as the PR/Marketing Coordinator. Being one of a two-person team, I wore many hats including local contribution requests, coordinating events, ad and campaign creation, and more. Over the years, my role expanded as I stepped in to Marketing Director and ultimately Corporate Communications and Marketing Manager.  

Early on we identified the need for our bank to shift it's traditional marketing approach to the ever-changing digital realm. The first step was developing a strategy for social media and we became one of the first community banks to have a Facebook page. Fast forward to today where our digital marketing strategy is rapidly growing and pushing boundaries in our organization.

When I'm not busy organizing multi-touch campaigns, I love spending time with my family, especially my husband and 1-year-old daughter. We love to experience new things through travel and food.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs