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  USF Muma College of Business Digital Marketing

Advisory Panel Member​​​​


Paola Calvo Florido
Lutheran Services Florida
Creative Services Coordinator
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Areas of Expertise
Digital Marketing Strategy, Strategic Social Media
Always driving with passion, Paola Calvo Florido has built a career working with nonprofits on communication and marketing strategies that work.

Originally from Bolivia, she moved to the United States to pursue a career in journalism, publishing her first article at the age of 15. Through her passion for social justice, she saw a need for communication and marketing support within nonprofits. Today, she works with Lutheran Services Florida, a service-based nonprofit organization touching the lives of 1 in 5 Floridians across the state. As a creative services specialist, she maintains branding across the organization and develops digital marketing strategies for awareness and recruitment in diverse markets.

 A proud USF alumni, she has also worked on local, statewide, and national campaigns with organizations including the American Civil Liberties Union of Florida and the Florida Immigrant Coalition. Blending a passion for communications and marketing, Paola co-founded Tall Llama Marketing in 2016, a communications and marketing consulting firm to help nonprofits and small businesses amplify their reach with result-led strategies.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs