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  USF Muma College of Business Digital Marketing

Advisory Panel Member​​​​


Patti Simmons
Hillsborough County Public Schools
Manager, Business Services Team
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Areas of Expertise
Digital Marketing Strategy, Understanding Customer Experience, Analytics and Measurements
After working for many years in the private sector doing market research, policy analysis, clinical research, and healthcare utilization analysis, Patti Simmons joined Hillsborough County Public Schools in 2007 working in the Assessment, Accountability, & Evaluation office.  She has considerable expertise in needs assessment, strategic planning, program evaluation, psychometrics and statistics, research design, and project management to the district.  In 2012,

She was promoted within the Assessment office and continued to manage district survey efforts and data analysis.  Following this, Patti joined the business team in the school district and led several district initiatives related to scheduling, staffing, and financial analysis.  She lives in Brandon, FL with her husband, Brad, and two children Sam and Merritt.  Outside of work, Patti enjoys participating in volunteer work, cooking, and attending her children's sporting events.

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Location
University of South Florida
​Muma College of Business
12212 Maple Drive
Tampa, Florida 33620
Contact Us
Gwen Schanda
Program Manager
gschanda@usf.edu
813-563-6229

​Katie Chandler
Program Manager
katherine92@usf.edu
​
University of South Florida
​Digital Marketing Certificate Program

The Digital Marketing Certificate Program at the University of South Florida is offered in connection with the USF Muma College of Business.
OUR PROGRAMS
Digital Marketing
​Customer Experience
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  • HOME
  • ABOUT
    • About USF
    • Digital Marketing Research
    • Partners
    • Testimonials
    • FAQ
  • Program Info
    • Experience
    • Faculty & Leadership
    • Curriculum
  • For Corporations
    • Corporate Programs