Advisory Panel Member
Chief Marketing Officer
Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Strategic Social Media
Renee Baker serves as Chief Marketing Officer. She is responsible for overall marketing efforts including digital strategy; brand advertising; corporate communications and PR; creative services; and integrated channel marketing. Renee joined Carillon Tower in 2017. She has extensive asset-management marketing experience across a variety of channels and geographies. Most recently, she served in a senior marketing role at Aberdeen Asset Management; she previously has held marketing roles at firms including Oppenheimer Funds, J.P. Morgan Asset Management and Bank of New York. In 2016, Renee was named among Gramercy Institute's 20 Rising Stars in Financial Marketing and a Rising Star of the Mutual Fund Industry. She earned her B.A. from Rutgers University, M.B.A. from The Pennsylvania State University Smeal College of Business and has a doctorate in business administration from Wilmington University where her research focused on marketing strategy and customer experience.