Advisory Panel Member
Director of Commercial Operations
Areas of Expertise
Digital Marketing Strategy; Understanding Customer Experience; Analytics and Measurements
Currently serving as the Director of Commercial Operations for a Sarasota manufacturer, Mr. Kauffold serves a critical role in leveraging digital tools across the Organization for internal and end-user benefit.
Prior to moving to Florida, Mr. Kauffold had extensive experience in Digital Marketing, spending more than a decade with a Digital Marketing Agency and another half-decade prior 'in-house'. He has experience with PPC going as far back as 2003 and began in Web Development in 2000.
In his career he's had the opportunity to help introduce clients to several emerging Digital Marketing Strategies, has run a Usability Lab using eye-tracking equipment, and helped oversee development on some of the earliest analytics packages on the market.